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30th May 2017, Zhejiang Province

New Xinao yarns to combine fashion and performance

The new yarns aim to address the growing crossover interest and demand from the fashion sector to incorporate functionality into fashion. Zhejiang Xinao Textiles Inc (Xinao), a leading worsted spinner of wool, producing machine knitting yarns for the sweater, sports, outdoor, underwear and sock industry, will launch a series of newly developed yarns in its Autumn/Winter 2018/19 collection. The new yarns will be on show during the Spinexpo exhibition to be held in Paris from 3-5 July.

“The new yarns have been designed and engineered to meet the rapid growth in active and fitness wear, as well as the athleisure market, which has been identified by some not just as a fashion trend but as a cultural change, particularly in the womenswear sector,” the company explains.

The new yarns also aim to address the growing crossover interest and demand from the fashion sector to incorporate functionality into fashion, and vice versa. The sports and outdoor sectors are now looking into ways to introduce a sense of fashion into already functional products, so that the products not only perform well, but also look and feel good.

Xinao’s new range of “fashion meets performance” yarns include built in moisture management, UV-blocking, enhanced wear performance, water resistance, anti-bacterial, stretch-recovery, and yarns designed for production of compression garments, the company reports.

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