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27th April 2016, Istanbul

Invista launches new-look Coolmax and Thermolite at Lycra Moves Istanbul II seminar

Invista, one of the leading integrated producers of polymers and fibres, and owner of Lycra fibre, Coolmax and Thermolite brands hosted its second annual Socks Seminar Event: Lycra Moves Istanbul II.

With over 130 sock industry leaders in attendance, Invista presented a jam-packed agenda centred around the theme of creating value in the segment. This included a fashion show presenting the exclusive key trends and concepts for 2016-2017, the launch of the new-look Coolmax and Thermolite brands, and a review of recently commissioned consumer insights.

Commitment to sock industry

The seminar reconfirmed the continued focus and commitment to the sock industry that Invista has demonstrated over many years through innovation, quality ingredients and services it provides the segment, organisers report.

The programme included a fashion show presenting the exclusive key trends and concepts for 2016-2017. ©2016 INVISTA. All rights reserved.

“We are delighted to host another sock seminar event in Istanbul, and to show our commitment to the segment – we strongly believe that through our Lycra brand, Coolmax brand and Thermolite brand we can help our customers create value in their product by delivering a quality ingredient giving lasting fit, freedom of movement and premium comfort,” said Jane Gwyther, EMEA Sock Marketing Manager at Invista.

Invista

With leading brands including Lycra, Coolmax, Cordura, Stainmaster and Antron, Invista is one of the leading integrated producers of chemical intermediates, polymers and fibres.

Invista launched the new-look Coolmax and Thermolite brands during the seminar. ©2016 INVISTA. All rights reserved.

The company’s advantaged technologies for nylon, spandex and polyester are used to produce clothing, carpet, car parts and countless other everyday products. Headquartered in the United States, Invista operates in more than 20 countries and has about 10,000 employees.

www.invista.com

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