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27th June 2011, New York

Premie Vision Preview New York: diversity and creativity

On July 13-14, 2011, Première Vision Preview New York highlights textile creativity. The new Fall Winter 12 13 fabric and accessory collections from the world's most renowned mills will be brought together at the Metropolitan Pavilion and Altman Building in New York City.

On July 13-14, 2011, Première Vision Preview New York highlights textile creativity. The new Fall Winter 12 13 fabric and accessory collections from the world's most renowned mills will be brought together at the Metropolitan Pavilion and Altman Building in New York City.

The season will also unveil the work of rising young talents through an exhibition featuring the designs of finalists from the ‘Hyères International Festival of Fashion and Photography'.

A particularly strong offer

Organisers say this edition, Première Vision New York offers up a rich palette of collections. The bar of 100 participants has been attained for the first time since the start of the worldwide financial crisis. Among the exhibitors, some 15 will be new to the show, while 10 are returning after several sessions of absence.

Altogether, buyers and designers will be able to meet 102 exhibitors (mills and accessory producers) coming from 15 countries, an increase of approximately 12% over the July 2010 edition. These companies, as all Première Vision exhibitors, have been admitted by the Selection Committee. This body of experts and international producers, exhibiting at PV, examines each application according to rigorous criteria of creativity, quality of services, and financial reliability.

"This season, alongside the women's offer, which takes the temperature of Fall Winter 12 13 in terms of decoration and fantasy, the menswear offer is said to be particularly enhanced with almost 20 suiting specialists showing collections at once luxurious and extremely creative. Coat fabrics and shirtings will be equally well represented, setting the tone for the season's first menswear silhouettes," a PV spokesperson said, adding:

"Knits are on hand too, with collections more and more enriched in noble qualities for tops. As for sportswear, outdoor and high-performance fabrics combine functionality and fashion, with more fantasy-oriented proposals. The fabric forum will make a special place this session for the menswear market."

"As always, the seminar will be there to help guide buyers to the particularly important menswear, womenswear and sportswear directions for the season."

A unique fashion exhibition

Also this season, the show offers an exclusive fashion event celebrating the creativity of the young generation of designers. This is the first year that Première Vision has sponsored the Hyères International Festival of Fashion and Photography, awarding the special Première Vision prize. For this 26th edition of the festival, the jury was presided over by Raf Simons.

At the show, North American fashion professionals will have a chance to discover an exhibition presenting the work of the 10 finalists.

Céline Méteil, winner of the Première Vision Prize, will be present with some of her creations. This young designer's collection, so called ‘Plié-Backstage', was produced with the support of Première Vision exhibitors, including two who will be present in New York: the French lace producer Dentelles Sophie Hallette, and the Italian weaver TESJ.

Also at the show will be British Millerain Co., Riechers Marescot and Limonta, all of whom collaborated with the other finalists by supplying them with materials (fabrics and accessories).

 

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