Invista, owner of the Lycra, Thermolite and Coolmax brands, and an innovation leader in the legwear segment, has introduced three latest hosiery innovations at the fifth edition of Lycra Fiber Moves conference that took place in Lake Como, Italy, on 18 October, marking the brand’s 60th anniversary. Held every two years, this exclusive event attracts around 200 representatives from leading knitters, coverers, distributors, brands and retailers to learn about new market insights and trends, as well as Invista’s latest technologies for socks and hosiery.
“Legwear is a very important market for Lycra. But ten years ago, we sat down and realised there is no seminar for this segment,” said Alistair Williamson, Sales Director at Invista, during his opening address. “There are events happening around the world for people working in the sportswear industry, like ISPO, or denim, such as Kingpins, which takes place in Amsterdam next week, but there has been nothing for those involved in hosiery.”
“So, we decided to create a space where we can showcase our new innovations and invite speakers to give their insight on important things, like what is happening in the economy, in the environment, e-commerce, digitalisation and so on. So, in 2009, Lycra Fiber Moves was born, and we had our first event in Verona. The feedback was so good that we decided to organise another one two years later. It took place in Barcelona, coinciding with ITMA, and we had another one in 2014, and one in 2016, and here we are today, for the fifth edition, in 2018.”