Spotlight - Sleek - Wistful - Activate – Spotlight:  themes influence creora Sock Directions for 2012

Spotlight:  Edgy and urban influences inspire this attention seeking sock direction as funky colours, graphics and styling create trendy new looks. From wacky prints to innovative jacquards this direction can be worked subtly or to the extreme in delivering vibrant socks. 

creora C-400 enhances classic white, softness and size retention, while creora black intensifies dark & contrast colours.  Use cotton-touch Mipan soft with the range of creora spandex/elastane yarns for comfort and fit.  Bright MIPAN® fine yarns for razzle dazzle brilliance with wool/mohair to soften & blur surfaces.

Spotlight Theme:  Urban – Wacky – Blurred Surfaces – Graphic – Edgy

Spotlight Garment:  MW: subtle

WW: leg & thigh warmers – knee high – footsie – ankle – anything goes!

Sleek:  A classic grouping for socks takes on a natural lustre and brilliance. A luxury element is added with the inclusion of silk and cashmere and for the eco aware consumer, recycled and sustainable fibres.

Black is the market leader with creora black for intense tones, but consider adding colour coded toe and heel details or coloured tipping to socks to help consumer regroup after washing.  creora C-400 for vibrant lighter tones and steam settable comfort. Cotton-touch air textured Mipan soft, blended with silk, cashmere and wool, mercerized & organic cotton, Tencel and Modal.

Sleek Theme:  Updated Classics – Gleaming – Luxury – Comfort – Smooth

Sleek Garment:  MW: smart & formal socks – colour coded toe & heel

 WW: ankle & mid calf – elasticated rib tops – dyed stripes – black ankle – refined rib knee high

Activate:  Synthetic and natural fibres feature in delivering function and performance to socks in the sportswear sector. Innovative compression zones incorporating creora performance H-350 enhance muscle support during performance and recovery through cushioned socks that are light and supportive. Additional function includes moisture management, anti bacterial and thermoregulation.

Brilliant white with creora C-400   features for a fresh and sporty look with accents of colours in jacquards, rib and stripe and creora black for deeper black and enhanced colour uniformity. creora performance H-350 for high compression and powerful fit and recovery.  aerosilver eliminates odour with permanent anti-microbial and quick drying function, aerowarm for lightweight warmth and comfort and aerocool polyester  for moisture  management.

Activate Theme:  Bright – Performing – Support – Quick Dry Comfort – Re energize – Vibrant

Activate Socks:  High Impact – Trainer ankle liners – Seamless – Specialist - Running, Work & Ski

Wistful:  An interest in kooky aspects fuels this direction as nostalgia and fun combine. From horizontal hoops in contrasting tones through to graphic intarsia and jacquards, this trend relies on a natural touch to fulfil the mood. Cotton and wool feature blended with creora spandex/elastane yarns for fit and comfort.

 Colour is key with creora C-400 enhancing classic white and light tones, updated through graphics, classic pointelle and rib structures overprinted to create an illusion. Fashion led, for winter and summer, with the choice of colours and natural fibres, Mipan regen recycled nylon for an eco aspect, or cotton-touch Mipan soft.

Wistful Theme:  Dreamy – Charming – Fairytale – Nostalgic - Innocent – Fun –  Kooky – Hand Knit

Wistful Garment:  MW: Hand Knit Look – Contrasting Toe & Heel

WW: Thick count Knee Highs – Voluminous Leg Warmers – Compact Legwarmers - Overprinting