Byborre, the pioneering knitted textiles company on a mission to transform the industry, has appointed Mijke van Ballegooijen as CEO, to lead the acceleration of positive change.

Founded in 2015, Byborre has evolved from a creative textile studio into an organisation that propels impact innovation and encourages positive change in the industry. With its refreshed focus comes a call for new leadership to further realise its aspirations of fostering a more responsible and sustainable textile sector.

Mijke van Ballegooijen has previously been engaged in leading positions within a corporate context, with a focus on customer experience, commercial excellence and digital transformation. She has subsequently applied her expertise to SMEs in the technology sector as well as renowned scale-ups, demonstrating a balanced approach of professionalism and entrepreneurship.

Impact through innovation

With the appointment of Van Ballegooijen as CEO by the Supervisory Board, Byborre says it is reaffirming its dedication to enhancing its operating model through innovation, aiming to contribute positively at scale to the industry. The company's portfolio includes accessible digital solutions for textile design, development, and production, along with a ready-to-order textile collection, demonstrating the market how responsible textiles are made.

“It is impressive how Byborre has been able to set an example in the industry on how to become more responsible”, Ms. Van Ballegooijen noted, sharing her thoughts on the role. “Real impact happens at scale. I look forward to accelerating our positive impact together with the team.”

Founder support

Borre Akkersdijk, founder of Byborre, warmly supports Mijke’s appointment. As the founder, he understands the importance of diverse leadership styles and industry expertise in different phases of growth. Commenting on Van Ballengooijen’s appointment, Akkersdijk said: “With Byborre’s solid product portfolio and operational foundations in place, it is time for new leadership to take this to a next level of industry transformation.”

Byborre is looking forward to the next chapter under Van Ballegooijen’s leadership, as it remains committed to its mission of bringing meaningful change through impact innovation in the textile industry. 

www.byborre.com