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Industry Talk

Avery Dennison showcase at WoTO

Avery Dennison’s technology brings to life the benefits of on demand manufacturing for a more efficient, transparent supply chain.

15th December 2021

Knitting Industry
 |  Amsterdam

Knitted Outerwear

Avery Dennison is extending its partnership with Byborre by exhibiting on demand manufacturing tools at the Window of Textile Opportunities (WoTO) showroom, a permanent interactive showcase in Amsterdam.

Launched in Autumn 2021, the WoTO showcases the latest technology in textile and apparel production. Avery Dennison’s technology brings to life the benefits of on demand manufacturing by informing apparel designers, manufacturers and brand owners how to create better products and develop a more efficient, transparent supply chain.

On demand manufacturing encompasses fully integrated, collaborative manufacturing ecosystems that respond in real time to meet changing demands and conditions in the factory and supply network, and customer needs.

On demand manufacturing innovations on display at the WoTO showcase, include:

-In-plant printing capable of bringing speed, flexibility and resilience to the supply chain.

-Factory automation which increases productivity and reduces manufacturing lead time while delivering significant cost savings.

-Digital solutions providing holistic end-to-end solutions across the lifecycle of a garment and enabling digital ID technology.

Avery Dennison will host interactive workshops and demonstrations on factory automation solutions, showcasing machinery technology such as the ADvance HTL pick and place bonder, an automated solution for bonding heat transfers which eliminates labour intensive work at the factory level. The space will continuously be updated with new products and sustainable concepts.

“Part of Avery Dennison’s strategy is to explore new solutions that can help the fashion industry become more transparent, efficient and sustainable,” said Greta Moser, director of PLM, brand protection, factory solutions and IPPS at Avery Dennison.

“We are continuously looking for partners in the space to help us understand the market better and develop new concepts and solutions.

Byborre’s mission to design out waste and bring different apparel players together is a very exciting opportunity to accomplish our goals and contribute to the overall sustainable apparel movement.”

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